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直銷搶攻母親節最低2.7折 - 聯合新聞網
May 5th 2014, 19:02
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雅芳新活海洋元素組,2.7折1,280元。 圖/雅芳提供 |
母親節大檔期將至,全消費通路莫不搶食商機,直銷通路玫琳凱、雅芳也推出母親節檔期,前者購買指定組合送3,800元的潔面儀,後者最殺到2.7折。
雅芳近兩年母親節特惠平均4~5折,去年最低4折多、今年殺到2.7 折,折扣比往年低;滿額禮去年設2,500元起跳共2檻,今年拉寬為1,500元起跳共3檻,更容易達標,不僅如此,今年還有一新做法是購買指定特惠組,即使尚未達1,500元門檻,也直接跳級拿滿額禮。
玫琳凱母親節組合不多,但端出只送不賣的潔面儀誘人禮物吸引買氣,潔面儀一分鐘可400次快速旋轉,並搭配柔軟粉紅刷毛跟清潔力較深入的白色刷毛,並可兩段式調整動力,消費者只需購買加減保養基礎組或高效組,都可獲得贈品。
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